As American companies continue to observe the huge and relatively untapped China market, concerns and obstacles arise in their China entry endeavors. Their limited knowledge, resources, and connections in China slow down or even hamper their expected success when doing business in or with China. Differences in cultural and business protocols also pose threats to their business development operations.

NAROS can moderate these problems by providing more first hand information, opportunities and government connections on a totally free basis, which, can be value-added and collaborative to/with the professional service firms. As an official trade and investment promotion office of a Chinese city in US.NAROS is a unique cross-cultural business matchmaker and facilitator that assists companies from both North America and China to ensure opportunity identification, relationship establishment, transaction facilitation and operation support in their respective foreign markets.